RDM production knowledge

Video production guides.

Clear guidance for planning stronger shoots, release visuals and campaign content. Written from the production side, without generic filler.

Artist release planning

Visualiser vs Music Video: What Does an Artist Need?

A practical guide for artists choosing between a visualiser, performance video and full music video for a release campaign.

Music video production guide

A practical music video shoot checklist covering the track, treatment, styling, locations, performance, timing and release deliverables.

Music video budgeting

A practical guide to music video costs in London, what a production quote covers and which choices change the final budget.

Artist content planning

Plan an artist content day around a release, with clear objectives, setups, deliverables, styling and a realistic shoot schedule.

Production scope guide

Understand what a higher music-video budget should improve across pre-production, crew, locations, lighting, shoot control and delivery.

Choosing production support

Compare a videographer, music-video director and production company by responsibility, scope, crew, risk and release deliverables.

Music video brief guide

A practical music-video brief structure covering the track, objective, audience, references, budget, timing, locations and deliverables.